avatar

Planable

Planable streamlines social media collaboration with visual planning and approval workflows. Strengths include user-friendly interface and team coordination. Areas for improvement: more advanced analytics and integration options.

Go to Planable
avatar />

Hootsuite

Hootsuite excels in social media management, offering robust scheduling and analytics. However, its pricing can be steep for small businesses, and the interface may overwhelm new users.

Go to Hootsuite
Bookmark 1200 Enrolled
(140)
Intermediate

Winner by use case

Analytics and Reporting

Provides essential metrics and customizable reports, but could offer more in-depth analytical features.

7/10

Collaboration and Workflow Management

Excellent team collaboration features, including approval workflows, task assignment, and real-time communication.

9/10

Content Scheduling

Robust scheduling features with intuitive calendar view and customizable posting options for multiple platforms.

9/10

Engagement Management

Efficient tools for managing comments and messages across platforms, with easy-to-use interface.

8/10

avatar

Collaboration and Workflow Management Review

As a content manager, I've found Planable's collaboration and workflow management features to be game-changing. The intuitive interface allows my team to seamlessly work together on social media content across multiple platforms.

I love how easy it is to visualize our content calendar and make real-time adjustments. The approval process is streamlined, with clear stakeholder roles and permissions. Comments and feedback are neatly organized, making revisions a breeze.

One standout feature is the ability to preview posts exactly as they'll appear on each social platform. This has significantly reduced errors and improved our content quality.

While the learning curve was minimal, I did encounter some minor glitches with the mobile app. Despite this, Planable has dramatically improved our team's efficiency and content output. It's become an indispensable tool in our marketing arsenal.

avatar

Engagement Management Review 2

Here's the review in HTML tags, limited to 150 words:

As a social media manager, I find Hootsuite's Engagement Management functionality to be a game-changer. The unified inbox is a standout feature, allowing me to view and respond to messages across multiple platforms in one place.

I appreciate the ability to assign tasks to team members, ensuring nothing falls through the cracks. The sentiment analysis helps me quickly gauge the tone of incoming messages, allowing for more efficient prioritization.

The automated chatbot responses save time on frequently asked questions, though I wish there were more customization options. The social listening tools provide valuable insights, but the interface can be overwhelming at times.

Overall, Hootsuite's Engagement Management streamlines my workflow and helps me stay on top of interactions. While there's room for improvement, it's a solid solution for managing social media engagement at scale.

avatar

Social Listening and Monitoring Review

As a social media manager, I've found Planable's Social Listening and Monitoring features to be incredibly useful. The platform allows me to keep a close eye on brand mentions and industry trends across various social networks.

I particularly appreciate the real-time alerts, which help me respond quickly to customer feedback and potential PR issues. The sentiment analysis tool has been a game-changer, giving me valuable insights into how our audience perceives our brand.

The customizable dashboards make it easy to track specific keywords and hashtags, helping me stay on top of relevant conversations. However, I've noticed that the data accuracy can sometimes be inconsistent, especially for less popular platforms.

Overall, while there's room for improvement, Planable's Social Listening and Monitoring functionality has significantly streamlined my workflow and improved our brand's online presence.

avatar

Collaboration and Workflow Management Review 2

As a social media manager, I've found Hootsuite's collaboration and workflow management features to be invaluable. The ability to assign tasks to team members streamlines our content creation process, ensuring nothing falls through the cracks.

I particularly appreciate the approval workflows, which allow me to review and approve posts before they go live. This extra layer of oversight has saved us from potential PR nightmares more than once.

The shared content library is another standout feature, making it easy for our team to access and reuse approved assets. However, I wish the interface was a bit more intuitive; it can take some time for new team members to get up to speed.

Overall, Hootsuite's collaboration tools have significantly improved our team's efficiency and communication. While there's room for improvement, it's become an essential part of our social media management toolkit.

avatar

Content Scheduling Review

I've been using Planable's Content Scheduling feature, and it's been a game-changer for my social media management. The visual calendar interface is intuitive and makes planning posts across multiple platforms a breeze.

I love how easy it is to drag and drop content, rearrange posts, and see my entire content strategy at a glance. The ability to collaborate with team members in real-time has significantly improved our workflow and reduced miscommunication.

The preview function is fantastic, allowing me to see exactly how posts will appear on different platforms before scheduling. However, I wish there were more customization options for recurring posts.

Overall, Planable's Content Scheduling tool has saved me countless hours and streamlined our social media operations. It's become an indispensable part of my daily routine, and I highly recommend it to anyone managing multiple social accounts.

avatar

Content Scheduling Review 2

I've been using Hootsuite's Content Scheduling feature for a few months now, and I'm impressed with its functionality. The ability to plan and schedule posts across multiple social media platforms from one dashboard is a game-changer for my workflow.

The calendar view is intuitive, allowing me to see my content strategy at a glance. I particularly appreciate the bulk scheduling option, which saves me tons of time when planning campaigns. The auto-scheduling feature is also handy for optimizing post times.

However, I've noticed some limitations with image editing and the occasional glitch when rescheduling posts. Despite these minor issues, the time-saving benefits far outweigh any drawbacks.

Overall, Hootsuite's Content Scheduling has streamlined my social media management process, making it an indispensable tool for my daily operations. It's not perfect, but it's certainly made my life easier.

avatar

Engagement Management Review

I've been using Planable's Engagement Management feature, and it's been a game-changer for my social media team. The ability to view and respond to comments and messages directly from the platform saves us so much time.

What I love most is the real-time collaboration aspect. My team can easily assign tasks, discuss responses, and get approvals without leaving the platform. It's incredibly efficient.

The sentiment analysis tool is also a nice touch, helping us quickly gauge audience reactions. However, I wish it had more advanced filtering options for comments.

One minor gripe is that the interface can feel a bit cluttered when managing multiple accounts. But overall, Planable's Engagement Management functionality has significantly streamlined our workflow and improved our response times. It's become an essential part of our social media strategy.

avatar

Social Listening and Monitoring Review 2

As a social media manager, I've found Hootsuite's Social Listening and Monitoring functionality to be a game-changer. The platform's ability to track mentions, keywords, and hashtags across multiple social networks is impressive.

I appreciate the customizable streams that allow me to monitor specific topics or competitors in real-time. The sentiment analysis feature helps me gauge public opinion quickly, although it's not always 100% accurate.

The reporting tools are robust, providing valuable insights into trends and engagement. However, I've noticed that the data can sometimes be delayed, which can be frustrating during time-sensitive campaigns.

While the interface can be overwhelming at first, it becomes more intuitive with use. The mobile app is a nice touch, allowing me to stay on top of conversations on the go.

Overall, Hootsuite's Social Listening tools have significantly improved my team's responsiveness and strategy development.

avatar

Analytics and Reporting Review

Here's a 150-word first-person review of Planable's Analytics and Reporting functionality in HTML format:

I've been using Planable for a while now, and I'm impressed with its Analytics and Reporting features. The dashboard provides a clear overview of our social media performance across platforms.

I particularly appreciate the post-level analytics, which help me understand which content resonates best with our audience. The ability to track engagement metrics like likes, comments, and shares is invaluable for refining our strategy.

The custom reporting feature is a game-changer. I can easily create tailored reports for different stakeholders, focusing on the metrics that matter most to them. The export options are also handy for presenting data in meetings.

While the analytics aren't as in-depth as dedicated social media analytics tools, they're more than sufficient for most needs. Overall, Planable's Analytics and Reporting functionality has significantly streamlined our social media management process.

avatar

Analytics and Reporting Review 2

I've been using Hootsuite's Analytics and Reporting features for my social media management, and I'm impressed with the comprehensive insights they provide. The platform offers a wide range of metrics across multiple social networks, which helps me track performance effortlessly.

I particularly appreciate the customizable reports that allow me to focus on the KPIs that matter most to my business. The real-time analytics are a game-changer, enabling me to make quick adjustments to my social strategy.

However, I find the interface a bit overwhelming at times, with so much data available. It took me a while to navigate efficiently. Additionally, some advanced features are only available in higher-tier plans, which can be frustrating.

Overall, Hootsuite's Analytics and Reporting functionality is robust and valuable for social media professionals looking to make data-driven decisions and demonstrate ROI to clients or stakeholders.

Basics

avatar avatar

Advanced

avatar avatar

Support

avatar avatar

Technical

avatar avatar